Etsy Offsite Ads Calculator.
See the Offsite Ads fee, normal Etsy fees and profit left from one attributed sale.
Offsite Ads sale
Enter one order attributed to an Etsy Offsite Ad.
Use 15 percent if your shop has never reached 10,000 USD in a 365 day period. Use 12 percent once it has.
Advanced options
Only add tax processed through Etsy Payments.
Results
Attributed sale cost
- Offsite Ads fee
- $7.50
- Net profit
- $20.30
- Profit margin
- 40.6%
- Profit difference
- -$7.50
Compared with the same sale without Offsite Ads.
- Normal Etsy fees
- $5.20
- Total Etsy fees
- $12.70
- Total costs
- $29.70
- Profit without Offsite Ads
- $27.80
- Break even selling price
- $23.11
Rates last verified: August 12, 2026. Offsite Ads use the published 15 percent or 12 percent rate and the 100 USD fee cap per attributed order. For non USD shops, the cap uses the centralized reference exchange rate verified August 12, 2026. Etsy may use a different market rate. VAT on seller fees and shipping labels are not included. Gencyh is not affiliated with Etsy.
How Etsy Offsite Ads fees work
Etsy charges an Offsite Ads fee when a buyer clicks an eligible offsite ad and then places an attributed order from the shop within 30 days.
Shops that have always stayed below 10,000 USD in Etsy sales over any consecutive 365 day period use the 15 percent rate. Once a shop reaches the threshold, the rate is 12 percent and participation becomes required for the lifetime of the shop.
The Offsite Ads fee is capped at 100 USD per attributed order. The calculator converts that cap to the supported shop currency using the same reference setup as the main Etsy Fee Calculator.
Why compare with a normal sale
The profit difference shows what the attributed order loses specifically because of the Offsite Ads fee. Normal Etsy transaction, processing, listing and regulatory fees are still charged where they apply.
Frequently asked questions
What percentage does Etsy charge for Offsite Ads?
The published rate is 15 percent for qualifying shops below the sales threshold and 12 percent once a shop has reached 10,000 USD in a consecutive 365 day period.
Is there a maximum Etsy Offsite Ads fee?
Yes. Etsy states that the Offsite Ads fee for one attributed order will not exceed 100 USD.
Do normal Etsy fees still apply to an Offsite Ads sale?
Yes. The Offsite Ads fee is additional to the normal Etsy seller fees that apply to the order.
Can I opt out of Etsy Offsite Ads?
A shop that has never reached the 10,000 USD threshold can opt out. After reaching the threshold, participation is required for the lifetime of the shop.
Does an Offsite Ads sale stay profitable?
That depends on the selling price, normal Etsy fees, the Offsite Ads fee and your product and fulfilment costs. This calculator compares both profit states directly.
Related Etsy tools
Fee sources
Fee rates are checked against Etsy Fees and Payments Policy, Etsy Payments Policy, Regulatory Operating fee guidance and Offsite Ads guidance.